Locations
San Diego, CA, USA
industry
Advertising · Data and Analytics · DeepTech · Information Technology · Sales and Marketing · Software
Size
51-200 employees
Stage
Series A
founded in
2015
Improvado is an AI-powered marketing analytics and intelligence platform that automates the reporting and analysis of marketing data from over 500 sources. It enables businesses to centralize their marketing data, transform it into actionable insights, and optimize their return on ad spend (ROAS). With features like automated reporting, data governance, and compliance with major regulations, Improvado differentiates itself by providing a seamless integration into existing data stacks without the need for coding. The platform is designed for marketers, analysts, and leadership teams, helping them to maximize marketing ROI and improve performance tracking. Improvado has demonstrated significant traction, including a 90% reduction in manual reporting time and a 3x ROI from marketing analytics implementation.
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